Listable Labs vs Peec AI: AI Visibility Tracking Compared (2026)

Listable Labs vs Peec AI: the short answer

Listable Labs ($89/month) and Peec AI ($95/month) both track 50 prompts across three models. Pick Listable Labs if you want content actions, deeper integrations and an MCP server to fix what you find. Pick Peec AI if you want the widest model list, including Claude and Grok, plus unlimited seats. The full comparison is below.

Why compare Listable Labs and Peec AI

Peec AI is one of the better-known dedicated AI visibility trackers, and plenty of teams land on it first when they start measuring their brand in ChatGPT, Gemini and Perplexity answers. Listable Labs sits in the same category at almost the same price, so if you are shortlisting one against the other, the decision usually comes down to a handful of practical differences rather than whether the core tracking works. It works in both.

This is a like-for-like head-to-head, not a long listicle. We focus on the two tools, give you a decision table and a clear who-should-pick-which, then point to other alternatives at the end if neither is a fit.

How we compared Listable Labs and Peec AI

Both tools do the core job well: they run the buyer-intent prompts your customers ask AI assistants, record whether your brand is named and cited, and benchmark you against competitors. The differences are in price, engine coverage, what you can do with the data, and who each one is built for.

We compared them on five things that actually change the decision:

• Price and prompts: the entry cost and how many prompts it buys.
• Engine coverage: which models are included, and which cost extra.
• Actions vs monitoring: whether the tool only reports, or helps you publish the fix.
• Integrations and MCP: how the data connects to analytics and your own workflows.
• Fit: seats, white-label reporting, and whether it suits brands, agencies or SEO teams.

Prices and engine lists were checked on vendor pricing pages in October 2026.

Listable Labs vs Peec AI at a glance

The two are closest on price and prompt count, and furthest apart on content actions and engine breadth. Use this decision table as the quick read, then the sections below for the detail.

Read the table top to bottom and the pattern is clear. On the first three rows the two tools are almost identical, which is why price alone rarely decides this. The rows that matter are the ones further down: content actions, integrations and MCP all favour Listable Labs, while engine breadth and unlimited seats favour Peec AI. Decide which of those two columns describes your team, and the rest follows.

Listable Labs: what it does well

Best when you want to measure AI visibility and act on it in one workflow. Listable Labs is an AI search visibility and AEO platform that tracks how, when and how often your brand appears in AI answers, shows which sources the engines cite, benchmarks competitors, and turns that into content and on-page fixes.

It runs on an Insights, Actions, Impact loop. Insights cover your visibility score, mentions, citations and competitor share of voice. Actions include the Prompt Explorer, a knowledge base, AI-optimised article generation with review steps, social content, and auto-publish to WordPress, Webflow, Sanity and Shopify. Impact ties visibility back to traffic and revenue through Google Analytics, Google Search Console, Bing Webmaster Tools and Cloudflare. Every plan also includes a Listable Labs MCP server so you can query visibility, mentions, citations and competitors from Claude, ChatGPT, Cursor and other clients.

The Growth plan at $89/month covers one project, 50 prompts, three models, 4,500 analysed answers a month, 10 AI-optimised articles and two seats. The Scale plan at $249/month adds five client workspaces, 200 prompts and white-label reports, which is the plan most agencies choose.

The honest limitation: three engines are included (ChatGPT, Google Gemini and Google AI Mode), and Perplexity, Google AI Overviews and Microsoft Copilot are paid add-ons. Listable Labs does not track Claude, so if your buyers rely on it, Peec AI has the edge on raw engine coverage.

Best for: brands and agencies that want tracking plus content execution and integrations. Starting at: $89/month for Growth. Start free, no credit card.

Peec AI: what it does well

Best when you want the widest model list and unlimited seats. Peec AI is a focused AI visibility tracker aimed at SEO and marketing teams and GEO agencies. Its Starter plan at $95/month covers 50 prompts, a choice of three models, one project, daily tracking and unlimited users, and the company says it serves 3,000-plus brands and agencies.

Its biggest draw is engine breadth. Across its tiers you can track ChatGPT, Google AI Mode, Google AI Overviews, Gemini, Perplexity, Anthropic's Claude, xAI's Grok, DeepSeek, Mistral and Meta, up to 13 models on Enterprise. If your audience uses Claude or Grok, that coverage is a real advantage over Listable Labs.

The trade-offs: self-serve plans only run three models at a time, and extra models cost $30/month on Starter or $70/month on Pro, so broad coverage adds up. Peec AI is also tracking-first rather than a content platform, so you bring your own publishing workflow. The Pro plan is $245/month for 150 prompts and the Advanced plan is $495/month for 350 prompts.

Best for: SEO and GEO teams that want model breadth and unlimited seats. Starting at: $95/month for the Starter plan.

Listable Labs vs Peec AI: pricing compared

At the entry level the two are close: $89/month for Listable Labs Growth against $95/month for Peec AI Starter, both with 50 prompts and three models. The difference is what the money buys around the tracking.

Listable's Growth plan bundles content, with 10 AI-optimised articles a month, plus analytics integrations and MCP, but caps you at two seats. Peec's Starter plan skips bundled content but gives unlimited users and lets you reach a wider model list, for a fee per extra model. As you scale, Listable Scale ($249/month, 200 prompts, five client workspaces, white-label) competes with Peec Pro ($245/month, 150 prompts) and Advanced ($495/month, 350 prompts). Peec gives more prompts per dollar at the top; Listable gives more built-in action and client workspaces.

The practical way to read this is to price the whole job, not just the subscription. With Peec, factor in the extra-model fees if you need coverage beyond three engines, and the cost of the writer or agency who will produce the content its tracking tells you to publish. With Listable Labs, the articles, publishing integrations and MCP are already in the plan, so the sticker price is closer to the all-in cost. Built in Bengaluru and serving India, US and global brands, Listable Labs is also a natural fit for teams that want multi-country tracking without a US-only lens.

Who should pick which

Use this to decide quickly:

• You want to fix visibility, not just watch it: Listable Labs, for its content actions and auto-publish.
• You need Claude, Grok or a dozen models out of the box: Peec AI, for engine breadth.
• You run a small team on a budget and want articles included: Listable Labs Growth at $89/month.
• You need unlimited seats on the entry plan: Peec AI Starter.
• You are an agency wanting white-label reports plus content: Listable Labs Scale at $249/month.
• You want visibility data inside your AI assistant or dev tools: Listable Labs, for its MCP server on every plan.
• You want the maximum prompts per dollar for pure tracking: compare Peec's higher tiers against Listable Scale.

Other Peec AI alternatives worth a look

If neither is the exact fit, these are the strongest other options, with honest trade-offs:

• Promptwatch ($95/month): daily tracking plus AEO content agents, four models per plan.
• AthenaHQ ($295/month): a citation engine and action across up to 11 models, priced for teams with a budget.
• Otterly.ai ($29/month): the cheapest monitor, with 15 prompts and four base engines.
• Nightwatch (EUR 79/month): classic rank tracking paired with AI visibility and no per-seat fees.
• Profound (free trial, then custom): the enterprise choice, with up to nine engines and AI Marketer agents.

For a wider shortlist, see our guide to other Peec AI alternatives for tracking LLM brand mentions and the pillar on the best brand AI visibility tracking tools. To compare prices and engine coverage side by side, the AI search visibility tools by pricing and coverage breakdown goes deeper.

The verdict: Listable Labs vs Peec AI

Both are good tools at a similar price. Choose Peec AI if breadth of models and unlimited seats matter most, especially if your buyers use Claude or Grok. Choose Listable Labs if you want to turn tracking into action, with AI-optimised content, GA4 and Search Console integrations, white-label reporting for agencies, and an MCP server on every plan, all from $89/month.

There is no wrong answer here, only a better fit for your team. If you are a lean brand or a content-led agency that wants tracking, citations and the content to fix gaps in one place, Listable Labs does more for the money. If you are an SEO or GEO team that mainly needs broad, reliable cross-model tracking with lots of seats, Peec AI earns its place.

For most brands and agencies that want results rather than another dashboard, Listable Labs is the better all-round pick. Start free on Listable Labs, no credit card, or see how the platform fits marketing agencies managing multiple clients.